Oct 16, 2026 Avalon · Hollywood

Exclusive Launch Party

Putting the social back in social commerce — one night in Hollywood before the festival floor opens.

Hollywood theme night. Red carpet with Getty Images, a curated fashion show, live performances and the SCFest award ceremony. Limited tickets.

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The Night

The human behind the screen.

Social commerce runs on people, not impressions. One night in Hollywood to put faces to the accounts — brands, creators and operators in the same room, before the festival floor opens.

01 / Relationships first

The human behind the brand

The people who actually run the shops, the campaigns and the accounts — meeting the creators who sell for them, in person.

02 / Community

The culture we build together

A creator community 50,000+ deep, gathered in one venue for the opening night of SCFest LA 2026.

03 / The room

An environment that matches it

Avalon, Hollywood. A red carpet, and a night built to be filmed as much as attended.

The Experience

Eight things happening at once.

01

Award Ceremony

The SCFest awards, handed out live on the main floor.

02

Curated Fashion Show

Brand looks walked by creators, on a full runway moment.

03

Red Carpet

Shot and syndicated with Getty Images and LA Today.

04

Live Performances

Performance acts across the night in both rooms.

05

Balloon Pitch Contest

Founders pitch on the clock. The room decides who wins.

06

Brand Activations

Immersive brand experiences tied to your SCFest booth.

07

Live Selling Games

Raffles and live selling run from the floor all night.

08

Hollywood Theme

1920s dress code, specialised cocktails, branded photos.

The Avalon main stage lit for a show, red curtains drawn back
An Interactive Evening

Dress the part.

  • Hollywood theme, 1920s. The dress code is part of the programming — the room is the set.
  • Branded VIP sections. Partner sections with show access, on the floor and off it.
  • Specialised cocktails. A drink menu built with partner brands, named on the card.
  • Branded photography. Every guest leaves with images they will actually post.
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Partnership

Put your brand in the room.

Every partnership includes an activation that ties in with your booth at SCFest LA — VIP sections, tickets for your team and creators, and brand presence across the night. Tiers, inclusions and pricing are all in the deck.

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  • Brand integration Screen takeovers, red carpet backdrop, branded drink menu and event billing.
  • VIP sections & tickets Reserved space for your team, creators and affiliates, with show access.
  • Reach & press Newsletter placement to 50,000+ creators, a collab social post, and press with LA Today.
  • Sampling & activations Product in attendees' hands on the night, tied back to your SCFest booth.
The Invite

Let's make it happen.

  1. 01

    Pick your level of visibility — the deck has every inclusion and price.

  2. 02

    We confirm your activation and how it ties in with your SCFest booth.

  3. 03

    Assets, VIP sections and tickets are locked ahead of the night.

The Venue

Where
Avalon
1735 Vine St, Hollywood, CA 90028
When
Friday · October 16, 2026
8:00 PM — 12:00 AM
Partnerships
Monte · SCFest
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